https://www.patrickmurray.com/intro daily 1.0 2024-04-03 https://www.patrickmurray.com/contact daily 0.75 2021-07-22 https://www.patrickmurray.com/resume daily 0.75 2024-04-03 https://www.patrickmurray.com/samples daily 0.75 2021-07-22 https://www.patrickmurray.com/samples/listpage monthly 0.5 2021-07-22 https://images.squarespace-cdn.com/content/v1/60f886de4144640a2150dd73/1626979911718-HD4RPKV9EU0U61VWX0IY/devicelistpage1.JPG samples - product list pages - Improving the customer journey involves organizing how content is displayed on the page, as well as how it is stored on the backend. Working alongside developers and other key stakeholders, we replaced a cumbersome device list page with an optimized grid. This improved visibility, reduced page load times, and allowed for more information to display in a clean layout. Role: UX content implementation, and backend file structure https://www.patrickmurray.com/samples/planspage monthly 0.5 2021-07-22 https://images.squarespace-cdn.com/content/v1/60f886de4144640a2150dd73/1626980957939-3XZQKQ2SERYBULAHRSEU/plans1.JPG samples - services carousel - A redesign of the plans page into a carousel organizes available plans, and includes a graphical representation of where the customer is in the buyflow. The carousel is RWD optimized. Role: UX Content Development, backend component development (UI Content) and file management strategy. https://www.patrickmurray.com/samples/legal monthly 0.5 2021-07-22 https://images.squarespace-cdn.com/content/v1/60f886de4144640a2150dd73/1626995247251-KF6HETW1XSJM09JO3ISD/legalmodal2.JPG samples - legal t&c - Terms & conditions, legal content, and offer details are critical components in the ecommerce space. I worked with the legal department to restructure how legal content was called on the page, and how it was stored and archived on the backend. This effort eliminated redundancies, improved flexibility, and reduced site scrub efforts, ensuring up to the minute legal requirements and FTC compliance. Role: Content Implementation, legal coordination, and archival development https://www.patrickmurray.com/samples/specialoffers monthly 0.5 2021-07-22 https://images.squarespace-cdn.com/content/v1/60f886de4144640a2150dd73/1626985081807-BXKRNZK203F4FBQ2X4ES/offertile2.JPG samples - special offers - Within the device list page, the marketing team requested customizable offer tiles to increase conversion and promote offers and deals. I worked closely with the Development team to build a component that could be easily added, updated, and removed, with flexibility on graphic elements and calls to action. Role: UX Content Team liaison collaborating with Developers on new offer tile component. https://www.patrickmurray.com/samples/onlinetraining monthly 0.5 2021-07-22 https://images.squarespace-cdn.com/content/v1/60f886de4144640a2150dd73/1626983619986-L1Y0CYX2I8VKI16G06BQ/mts3a.jpg samples - on-line training - Good graphic elements contextualize complex information. They can inform a customer as to where they are in a sales funnel, how far along they are in an online survey, or guide them to additional product offerings. Here I worked with doctors and lab technicians on clinical on-line training and certification solutions for front-line medical workers. Role: Content Manager, training development, asset generation https://www.patrickmurray.com/samples/travel monthly 0.5 2021-07-22 https://images.squarespace-cdn.com/content/v1/60f886de4144640a2150dd73/1626984447745-9R4W6ZYEAURAY6PQAPMQ/warwick.JPG samples - travel & booking - Seattle.com was a third party travel booking site for local hotels, restaurants, and area attractions. As Site Manager, I wrote most of the online content, travel guides, and business descriptions, with special focus paid to SEO best practices. Role: Site Manager, content writer